2011 HPA Tech Retreat ® Program (subject to change)
*Names that are underlined are linked to more information if you click on them

 

 

 

 

 

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Monday, February 14

 

 

1:00 - 6:30 pm              Registration Open

 

3:00 pm - 6:30 pm        Charles Poynton Seminar: Reference Picture Monitoring 

 

 

Tuesday, February 15  

 

 

 

8:00 am - 6:30 pm        Registration Open 

 

9:00 am - 5:00 pm        ATSC Symposium on Next-Generation Television Broadcasting

                                  9:00 am - 9:15 am        ATSC Next Generation Brodacast Television -

                                                                    Jerry Whitaker, ATSC &

                                                                    Jim Kutzner, PBS

                                  9:15 am - 10:00 am      Information Theory, Shannon Limit, and Recent

                                                                    Advances in Error Correction Coding for Terrestrial

                                                                    DTC Broadcasting -

                                                                    Yiyan Wu, Communications Research Centre

                                  10:00 -10:30 am           Near Capacity BICM-ID-SSD, A Good Candidate

                                                                    for Future DTTB System - Quiliang Xie, 

                                                                    Kewu Peng, Zhixing Yang, and Jian Song, 

                                                                    Tsinghua National Laboratory of Information

                                                                    Science and Technology

                                              10:30 am - 11:00 am       Refreshment break

                                              11:00 am - 11:30 am       DVB-T2 in relation to the DVB-x2

                                                                                           Family of Standards

                                                                                           Nick Wells, BBC Research & Development

                                              11:30 am - noon               On the Application of MIMO in DVB -

                                                                                           Joerg Robert, Technische Universitaet Braunschweig

                                              noon - 1:30 pm                  Lunch

                                              1:30 pm - 2:00 pm            A Hybrid MIMO System for Terrestrial Broadcasting of

                                                                                           Next Generation ATSC - Bonggyun Jo,

                                                                                           Dong Seog Han,

                                                                                           Kyungpook National University, Korea

1:30 pm - 2:00 pm A Hybrid MIMO System for Terrestrial Broadcasting of Next
 Generation ATSC - B.G. Jo a, D.S. Han a, Kyungpook 
 National University

                                  2:00 pm - 2:30 pm     Next-Generation 3-D Audio: Creation,

                                                                    Transmission, and Reproduction -

                                                                    Jean-Marc Jot, DTS

                                  2:30 pm - 3:00 pm     Refreshment Break

                                  3:00 pm - 3:30 pm     Basic study of Next-Generation Digital

                                                                    Terrestrial Broadcasting Transmission

                                                                    System for Handheld and Mobile Reception -

                                                                    Yoshikazu Narikiyo, Masahiro Okano, and 

                                                                    Masayuki Takada, NHK STRL

                                  3:30 pm - 4:00 pm     Next Generation High Efficiency Video Coding

                                                                    Standard - Gary Sullivan, Microsoft

                                              4:00 pm - 4:45 pm            Exploring Innovative Opportunities in ATSC

                                                                                           Broadcasting: Convergence in the UHF Band in USA-

                                                                                           Mike Simon, Rohde & Schwarz, & Mark Aitken,

                                                                                           Sinclair Broadcast Group

                                              4:45 pm - 5:00 pm           Closing Remarks

 

9:00 am - 5:30 pm       HPA Supersession on "Snowflake" Workflows

                                 9:00 am - 9:05 am       Introduction

                                 9:05 am - 10:10 am     Next Generation Workflows

                                                                  Sean Cooney, Warner Bros.

                                                                  Jonathan Smiles, digital production supervisor

                                                                  Marco Bario, production & post consultant

                                                                  Nathan Gunn, editor/assistant editor

                                 10:10 am - 10:25 am   Library 3D Mastering - Kari Grubin, Deluxe

                                 10:25 am - 10:45 am   Unscripted TV Workflow -

                                                                  Josh Rizzo, Wexler Video,

                                                                  Mike Silvon, RDF Post Supervisor

                                 10:45 am - 11:00 am   refreshment break

                                 11:00 am - 11:15 am   On-Set Dailies -

                                                                  Greg Ciaccio, Next Element by Deluxe

                                 11:15 am - 11:30 am   The Image Interchange Framework:

                                                                  Report from the trenches -

                                                                  Andy Maltz and Ray Feeney, Academy of

                                                                  Motion Picture Arts & Sciences,

                                                                  Lou Levinson, Laser Pacific

                                 11:30 am - noon          TV Case Study: "IIF-ACES Workflow"

                                                                  Pankaj Bajpal, Encore, with Curtis Clark, ASC

                                  noon - 12:30 pm         TV Case Study: Community -

                                                                   Jake Aust, Producer/Post  

                                 12:30 pm - 1:00 pm     TV Case Study: Homeland

                                                                  Paul Chapman, Fotokem,

                                                                  Tom Vice, nextLAB/Fotokem

                                 1:00 pm - 2:00 pm       Lunch

                                 2:00 pm - 3:30 pm       Live Action Feature Film Workflow: 

                                                                  The Social Network

                                                                  Michael Cioni, LightIron

                                                                  Katie Fellion, LightIron

                                 3:30 pm - 5:30 pm       3D Live Action Feature Film Workflow: 

                                                                  Tron: Legacy

                                                                  Steve Gaub, co-producer

                                                                  Andrew Loshin, VFX editor

                                                                  Dylan Firshein, first assistant

                                                                  Eric Barba, VFX Supervisor

                                                                  James Haygood, Editor

 

5:30 pm - 5:45 pm       Special Sponsor Announcement (worth hearing!)

 

5:45 pm - 8 pm            Demos & Cocktails - Sponsored by Sony

 

                                  Demos from: 1 Beyond, 3beam, AmberFin, Atempo, Avid, Cache-A,

                                  CineCert, Cinnafilm, Cobalt Digital, Codex Digital, DataDirect Networks,

                                  Digital Vision, Dolby, DVS Digital Video, Elemental Technologies,

                                  Evertz, FilmLight, Fortium Technologies, Fraunhofer IIS,

                                  Front Porch Digital, GIC, Grass Valley, Image Essence, intoPIX, JVC,

                                  Kerner 3D Technologies, Lightcraft Technology, Metaglue, Miranda,

                                  Nexidia, Nirvanix, NTT Communication Science Labs, OmniTek,

                                  Panasonic, The Pixel Farm, Promax Systems, Qube Cinema,

                                  RadiantGrid Technologies, Rorke Data, Salesforce.com, Skymicro,

                                  SoliDDD, Sony, SRI/Sarnoff, S.two, Tata Communications, Tektronix,

                                  T-VIPS, TVLogic, Verance

 

 

Wednesday, February 16                                           

 

 

 

6:30 am - 7:30 pm        Registration Open

 

7:30 am - 8:30 am        Breakfast Roundtables - Sponsored by HP Workstations

                                  1. Owners/Vendors New Tech: Top-10 Issues & Mistakes -

                                      Bob Slutske (NTC)

                                  2. FCC Taking Back Spectrum - Pete Putman (ROAM)

                                  3. Leveraging the Cloud for Media Apps, Part I - Al Kovalick (Avid)

                                  4. 3D Digital Workflow: Innovation to Beat Challenges -

                                      Rony Sebok (1Beyond)

                                  5. Steve Lampen Asks Questions of Merrill Weiss

                                  6. Managing Cost of More Digital Throughput -

                                      Jack Wenzinger (Tata Comm.)

                                  7. Avid 3D Stereoscopic Workflow - Vincent Maza (Avid)

                                  8. Best Camera-through-Post File-Based Practices -

                                      Vincent Hostak (Starz)

 

                                  9. SD and HD Legalization - Eric Wenocur (Lab Tech Systems)

                                  10. Hybrid Routing - Bob Hudleson & Sara Kudrle (Miranda)

                                  11. SAN, NAS, & Archiving for Video Post - Bob Herzan (Rorke Data)

                                  12. Live 3D: Current Work-Arounds/Needed Tools -

                                        Mike Bergeron (Panasonic)

                                  13. The CALM Act:New DTV Loudness Law - Skip Pizzi (NAB)

                                  14. Archiving w/LTO & LTFS - Mark Fleischauer (HP), Tom Goldberg(Cache-A)

                                             15.  Mobile DTV - Mark Rushton (Roundbox)

                                             16.  3D Image Quality Metrics - Jeffrey Lubin (Sarnoff/SRI)   

                                  17. Post-Production Reference Monitor Feature Requests -

                                                    Jim Noecker (Panasonic)

                                  18. HP Workstations & Display Tech in Film & TV Post -

                                        Robert Dieterle (HP)

                                  19. Disaster-Free Audio in File-Based Workflows - Hal & Paul

                                       (Linear Acoustic)

                                  20. Image Quality Needs for Color Critical Monitoring -

                                       Dave Schnuelle (Dolby)

                                  21. Next Generation Production Workflow - Sean Cooney (Warner Bros.)

                                  22. Managing Loudness, Keeping Artistic Dynamic Range -

                                        Ken Hunold (Dolby)
                                  23. Advances (?) in Display Technology - L.A. Heberlein (SpectraCal)

                                  24. Academy IIF ACES Workflow - The Group

                                  25. Neat-Set Dailies - Greg Ciaccio (Next Elemeny by Deluxe)
                                  26. Selling Your Company - Ethan Jacks (Covington Associates)

 

8:30 am - 9 am            Breathe

 

9:00 am - 9:15 am        Welcome - Leon Silverman, HPA

 

9:15 am - 9:35 am        Introduction & Technology Year in Review - Mark Schubin

 

9:35 am - 10:05 am      CES Review - Peter Putman, ROAM Consulting

 

10:05 am - 10:30 am    Global Content Repositories for Distributed Workflows -

                                   Ingo Fuchs, NetApp

 

10:30 am - 10:45 am    Refreshment Break

 

10:45 am - 11:30 am    New Developments in Content Protection and the Battle Against

                                  Piracy Panel

                                  Moderator: Brad Hunt, Digital Media Directions

                                  Carter Laren, Rovi Corporation

                                  Dean Angelico, Verance

                                  Wendy Aylsworth, Warner Bros. Technical Operations

 

11:30 am - noon           Subtitling for Stereographic Media - Jonathan Jenkyn, Screen Subtitling

 

noon - 12:58 pm           Lunch

 

12:58 pm - 1 pm           Quiz answer & announcements

 

1 pm - 1:30 pm             Pool Feeds & Other Shared Origination: How Will They Sound? -

                                   Ken Hunold, Dolby

 

1:30 pm - 2:00 pm        Multi-Language Video Description - Art Allison, NAB

 

2:00 pm - 3:00 pm        Broadcasters Panel

                                   Moderator: Matthew Goldman, Ericsson

                                   Tony Cole, ABC

                                   Bob Seidel, CBS

                                   Jim Defilippis, Fox

                                   Art Allison, National Association of Broadcasters

                                   Jim Starzynski, NBC

                                   Jim Kutzner, PBS

                                   Mark Rushton, Roundbox

                                   Del Parks, Sinclair Broadcast Group

 

3:00 pm - 3:15 pm        Refreshment Break

 

3:15 pm - 4:15 pm        Consumer Delivery: Mayhem

                                   Moderator: Richard Doherty, Microsoft

                                   Morgan Fiumi, Deluxe Digital Studios

                                   Ellen Goodridge, Sony Pictures Entertainment

                                   Chuck Parker, Technicolor

                                   Brad Collar, Warner Bros.

 

 

4:15 pm - 5:15 pm        Networked Television Sets Panel

                                   Moderators: Jerry Pierce & Peter Putman

                                   Dan Holden, Comcast

                                   Jeff Cove, Panasonic

                                   Evan Young, TiVo

  

 

5:15 pm - 5:45 pm        Loose Coupling for Multipurpose Distribution - Bruce Devlin, AmberFin

 

5:45 pm - 6 pm             What Just Happened? - A Review of the Day by Jerry Pierce &

                                   Leon Silverman

 

6 pm - 7:30 pm             Demo Room Open

 

7:30 pm - 9:30 pm         Welcome Dinner - Sponsored by Creative Cow                              

 

 

 

Thursday, February 17                                   

 

 

7:00 am - 6:15 pm         Registration Open

 

7:30 am - 8:30 am         Breakfast Roundtables                              

                                   1. Owners/Vendors New Tech: Top-10 Issues & Mistakes -

                                       Bob Slutske (NTC)

                                   2. Making ATSC Loudness Easy - Jim Starzynski (NBC) 

                                   3. The Workforce in Post - Kathleen Milnes (EEI)

                                   4. Film Restoration & Scratch Removal - Dave Cavena (Image Trends)

                                   5. OLED for Reference Monitoring - Pete Putman (ROAM)

                                   6. Leveraging the Cloud for Media Apps, Part II - Al Kovalick (Avid)

                                   7. 3D Digital Workflow: Innovation to Beat Challenges -

                                       Rony Sebok (1Beyond)

                                   8. Anything PSIP - Art Allison (NAB)

                                   9. Infrastructure: What’s in Your Cloud? - Jack Wenzinger (Tata Comm.)

                                   10. Avid Sony Workflow - Vincent Maza (Avid)

                                   11. Best Camera-through-Post File-Based Practices -

                                         Vincent Hostak (Starz)

                                   12. Manifests for Library, Archive, & Preservation  

                                         Oliver Morgan (Metaglue)

                                   13. Will 3D Become Mainstream? - David Price (Harmonic)

                                   14. Image Quality for the Era of Digital Delivery - 

                                        Lance Maurer (Cinnafilm)

                                   15. SD and HD Legalization - Eric Wenocur (Lab Tech Systems)

                                   16. Media Fingerprinting - Bob Hudleson & Sara Kudrle (Miranda)

                                   17. SAN, NAS, & Archiving for Film-Based Workflows -

                                        Bob Herzan (Rorke Data)

                                   18. Live 3D: Current Work-Arounds/Needed Tools -

                                        Mike Bergeron (Panasonic)

                                   19. Archiving w/LTO & LTFS - Mark Fleischauer (HP),

                                        Tom Goldberg (Cache-A)

                                   20. HP Workstations & Display Tech in Film & TV Post -

                                        Robert Dieterle (HP)

                                   21. 3D Image Quality Metrics - Jeffrey Lubin (Sarnoff/SRI)

                                   22. Disaster-Free Audio in File-Based Workflows - Hal & Paul

                                        (Linear Acoustic)

                                   23. AXF: Archive Exchange Format Update - Karl Paulsen &

                                        Merrill Weiss

                                   24. Advances (?) in Display Technology - L.A. Heberlein (SpectraCal)

                                   25. IMF Plugfest - Jerry Pierce
                                   26. Cloud Transcoding & Snowflake Workflows David & Carl (Sorenson Media)

 

8:30 am - 8:58 am         Breathe

 

8:58 am - 9:00 am         Quiz answer & announcements

 

9 am - 9:30 am              Washington Update, Jim Burger, Dow Lohnes

 

9:30 am - 10 am            HD SLRs: Really? - Michael Guncheon, HDVideoPro/HDMG

 

10 am - 10:15 am          Alternatives to Two-Lens 3D - Mark Schubin, SchubinCafe.com

 

10:15 am - 10:45 am      Single-Lens Stereoscopy - Neal Weinstock, SoliDDD

 

10:45 am - 11 am          Refreshment Break

 

11 am - 11:30 am          OLED & the Status of Its Development, Gary Mandle, Sony

 

11:30 am - noon            Understanding Reference Monitoring, Charles Poynton

 

noon - 12:30 pm            Reference Monitoring Panel

                                    Moderator: Paul Chapman, Fotokem

                                    Charles Poynton

                                    Dave Schnuelle, Dolby 

                                    Jim Noecker, Panasonic

                                    Gary Mandle, Sony

  

 

12:30 pm - 1:28 pm       Lunch - Sponsored by Avid

 

1:28 pm - 1:30 pm         Quiz answer & announcements

 

1:30 pm - 2:30 pm         Interoperable Mastering/Interoperable Media Panel

                                    Moderator: Howard Lukk, Disney

                                    Annie Chang, Disney

                                    Brad Gilmer, Advanced Media Workflow Association

                                    Hans Hoffmann, European Broadcasting Union

 

2:30 pm - 3:30 pm         File-Based Mastering

                                    Moderator: Leon Silverman, Disney

                                    Brian Kenworthy, Deluxe Digital Studios 

                                    Dave Register, Laser Pacific

                                    Timor Insepov, Sony DADC
                                    Greg Head, Walt Disney Studios
                                    Annie Chang, Walt Disney Studios
                                    (more panelists to be announced)

 

3:30 pm - 3:45 pm         Refreshment Break

 

3:45 pm - 4:45 pm         Hollywood in the Cloud Panel

                                    Moderator: Steve Poehlein, HP

                                    Al Kovalick, Avid

                                    Dan Lin, Deluxe

                                    Howard Lukk, Disney

                                    Steve Mannel, Salesforce.com

                                    Kurt Kyle, SAP America

                                     

4:45 pm - 5:45 pm         The New Role of LTO-5 Technologies in Media Workflows

                                    Moderator: George Anderson, Media Technology Market Partners

                                    LTO-5 Technology - Ed Childers, Ultrium LTO Project

                                    Linear Tape File System (LTFS) - Michael Richmond, IBM Almaden

                                    LTFS vs. tar - Tom Goldberg, Cache-A

                                    DNA Evolution - Tridib Chakravarty, StorageDNA

 

5:45 pm - 6:15 pm         Disney Film Library Restoration and Remastering -

                                    Sara Duran-Singer and Kevin Schaeffer, Disney

 

6:15 pm - 6:30 pm         What Just Happened? - A Review of the Day by Jerry Pierce &

                                    Leon Silverman

 

6:30 pm - 7 pm              Drop Off Your Computers and Prepare for Movie Night!

 

8 pm                             Movie Night: Sponsored by Blackmagic Design

                                    Restoration of Stanley Kubrick’s Dr. Strangelove,

                                    provided courtesy of Sony Pictures Entertainment

                                    The Restoration - Michael Friend, Sony Pictures Entertainment

                                    The Movie         

 

 

 

Friday, February 18                                        

 

 

7:00 am - noon              Registration Open

 

7:30 am - 8:30 am         Breakfast Roundtables (so far)                         

                                   1. Washington Update follow up - Jim Burger (Dow, Lohnes)

                                   2. Film Restoration & Scratch Removal - Dave Cavena (Image Trends)

                                   3. Home 3D a Year Later: Has Demand Kept Up w/Hype? -

                                       Peter Putman (ROAM)

                                   4. OLED Technologies - Gary Mandle (Sony)

                                   5. Digital Collaboration: State of the Art -

                                       Jack Wenzinger (Tata Communications)

                                   6. Avid Panasonic Workflow - Vincent Maza (Avid)

                                   7. Purity of Metadata - Oliver Morgan (Metaglue)

                                   8. Owners/Vendors New Tech: Top-10 Issues & Mistakes -

                                       Bob Slutske (NTC)

                                   9. Embracing Over-the-Top TV - David Price (Harmonic)

                                   10. Image Quality for the Era of Digital Delivery -

                                        Lance Maurer (Cinnafilm)

                                   11. Hybrid Routing - Bob Hudleson & Sara Kudrle (Miranda)

                                   12. SAN, NAS, & Archiving for 3D Post - Bob Herzan (Rorke Data)

                                   13. Live 3D: Current Work-Arounds/Needed Tools -

                                        Mike Bergeron (Panasonic)

                                   14.  Direct File Access w/LTO-5 tape & LTFS - Ed Childers,

                                         Tridib Chakravarty

                                   15. 3D Image Quality Metrics - Jeffrey Lubin (Sarnoff/SRI)

                                   16. Disaster-Free Audio in File-Based Workflows - Hal & Paul

                                        (Linear Acoustic)

                                   17. Gamma Standards & What They Mean to You -

                                        Dave Schnuelle (Dolby)

                                   18. Enterprise Asset Mgmt: Breaking Silos - Luc Comeau (Dalet),

                                        Karl Paulsen (DSI)

                                   19. IMF for Broadcasters - Jerry Pierce
                                   20. Alternatives to Two-Lens Stereoscopy - Mark Schubin, SchubinCafe.com

 

8:30 am - 8:58 am         Breathe

 

8:58 am - 9:00 am         Quiz answer & announcements

 

9:00 am - 9:30 am         What’s Happening at a Standards Organization Near You -

                                    Peter Symes, SMPTE

 

9:30 am - 10:00 am       Measurement of the Ghosting Performance of Stereo 3D

                                    systems for Digital Cinema and 3DTV -

                                    Wolfgang Ruppel, RheinMain University of Applied Sciences

 

10:00 am - 10:30 am      Photorealistic 3D Models via Camera-Array Capture -

                                    John Naylor, TimeSlice & Callum Rex Reid, Digicave

 

10:30 am - 11 am          New Audio Technologies for Automating Digital Pre-

                                    Distribution Processes - Drew Lanham, Nexidia

 

11 am - 11:15 am          Refreshment Break - Save Some Snacks for the Post-Retreat Treat

 

11:15 am - 11:45 am     Archiving Color Images to Single-Strip 35mm B&W Film -

                                   Sean McKee & Victor Panov, Point.360 Digital Film Labs

 

11:45 am - 12:15 pm     Bend Radius - Steve Lampen, Belden

 

12:30 pm                      Door Prizes

                                    Avid Media Composer 5 (2)

                                    Casio EX-FC150 digital cameras (2)

                                    LG BD-550 networked Blu-ray player

                                    LG DP-570MH 7-inch portable DVD players with mobile DTV (2)
                                    LG T-Mobile Optimus SmartPhone
                                    LG Verizon Vortex SmartPhone

                                    Popcorn Hour Networked Media Tank (server)

                                    Sasem HDTV PC receiver

 

 

            END OF 2011 HPA TECH RETREAT                                  

 

 

 

12:45-ish - 1:15-ish        Post-Retreat Treat: When Did We Come From?

                                    Mark Schubin, SchubinCafe.com                     

                                    Live-action 3D movies in 1879? 

                                    Live pictures & sounds to theaters in 1877? 

                                    The 24-hour news cycle in 1846?  Transmission by wire by 1665?

                                    The history of our industry is amazing!

 
 
 
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