2010 HPA Tech RetreatTM Breakfast Roundtable Synopsis
Asset Manegement and Verification for Post
Hosted by Harry Aine, CEO of SAN Solutions
The value of a media asset lies in the owner’s ability to access and use that content when needed. For this reason, media verification is a critical element of effective content asset management. This breakfast roundtable will explore how content producers and post-production facilities can use media verification to ensure that all of the media required for production or delivery has been verified off the archive. It will also examine how – as a seamless part of the asset management workflow – media verification and indexing allow media companies to federate storage archives and use a central database to search media assets, in turn maximizing use of their archives.
Media verification can be implemented in three tiers addressing wrapper data, basic metadata, and content verification. By providing deep QC and ensuring the presence and integrity of all pieces on ingest, the media verification system provides immediate confidence and a baseline for light QC and later verification. The ability to configure the scanning and indexing process, as well as the rules and settings governing it, allows the post house to target and maximize performance according to its business needs. By exchanging rich metadata with other content management systems and feeding a centralized metadata repository, the media verification solution facilitates specific verification tasks through the user’s preferred MAM interface and provides powerful search capabilities across the enterprise. These capabilities in turn simplify and speed the transfer of media assets across geographic locations and between different post facilities. The roundtable will discuss techniques for adopting media verification systems within a highly automated and easily managed content asset management workflow.
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